Customer Retention Strategies Essay

Assume you atomic number 18 doing a classroom presentation on client retention strategies. reread your responses to the What Do You Think? questions that you completed throughout this chapter. 1.What ar some religious attend to attitudes and practices that promote retaining customers? node retention refer to a strategy with the project of doing whatever it takes to watch a companys current customers on a far regulateing term basis (Gibson, 2012). Retaining customers is enabled by excellent customer go that produces many positive benefits for the organization. Retaining customers through effective customer service enables easier growth, indirectly and directly. When the customers are prosperous and well-to-do then the staff is happy as well (2009).You push aside break the customer stimulation by offering discounts, promotions and having active gross sales efforts will keep a affinity with your customer and attract them to buy more of the products or service you sell. U pon the organization, you buns keenly monitor the customers for signs of attrition such as a slack/increase in calls. If you develop a precise campaign strategy then you will prevent high risk customers and you will be able to retain in more swiftly manner. When you can improve the precision and clarity of your billing process, you can go a long way toward minimizing customer worry. Increasing the power of the service organization and the sales team to address customer complaints promptly and offer retention-oriented promotions are other(a) ways to appease dissatisfied customers. When doing this, you are addressing the key sources of customer dissatisfaction (2011). 2.What service issues must be carefully addressed by the CSRs to retain customers all over a long period of time?An angry, dissatisfied customer. When dealing with these customers, try to what they have to say while they explain their problem. Offer an apology and interpret with them even if you dont agree with thei r complaint, you letting them know that you can and might come up a solution to help them. aft(prenominal) things have been solved, do a follow up with them. 3. Which skills should CSRs demonstrate that keep customers returning for more products? You always want to keep your customers happy and satisfied so they can continue doing business with the company. Communicate and learn to your customers.When you listen to your customers, you can find out what they needs and wants are. Ask questions concerning them like How you doing? Is your day going okay? Did you enjoy the product or service that you purchased? let them know that you appreciate their business. Keep a positive attitude with the customers. make a face when you are blathering to the customer if you are on the phone notwithstanding smile even though the customer cant see it, they will feel it. Speak clearly try not to talk so fast to where the customer can understand you. Last alone not least remain objective. Your goa l is to make sure they are happy. I think if the CSRs use these skills, they wouldnt have any problems losing customers.ReferencesCustomer Service. (2009). Retrieved June 1, 2014, from www.businessballs.com http//www.businessballs.com Gibson, P. (2012). Customer Retention. In P. Gibson, World of Customer Service (p. 118). Mason, OH Cengage Learning. Thorton, V. (2011, December 14). ternary Keys to Attracting and Retaining Customers or Clients. Retrieved June 1, 2014, from www.evanmichael.com http//www.evanmichael.com